Product Design Leader
I'm Siân (pronounced Sharn), a Product Design Leader based in London.
With 12 years of experience, I specialise in crafting intuitive digital product experiences using an iterative and collaborative design process.
I’ve led small teams of designers and product managers, sharing my expertise in problem solving and product thinking. I focus on bringing people along the design journey, showcasing the positive customer and business impact great design can have.​
Algolia
Agent studio
Increasing adoption of Agent Studio by transforming a complex, code-first setup into a visual, preview-led experience that makes AI agents easy to understand and launch.
Algolia
AskAI
Transforming traditional keyword search into an instant AI-powered assistant that provides precise, conversational answers at the point of query.
Gousto
Homepage redesign
Redesign of the Gousto homepage to best showcase our choice and variety. Result was a 4.8% increase in overall sign-up conversion rate, generating £4.2 million profit over a year from sign-up.
